Epirco Group has announced a strategic alliance with Dun & Bradstreet, a global leader in data and analytics, to enhance its ability to deliver advanced, data-driven marketing solutions to B2B clients. Through this partnership, Epirco Group will leverage Dun & Bradstreet’s vast database of professional and firmographic profiles, comprising over 100 million business professionals. This integration will enable Epirco to refine audience segmentation, improve precision targeting, and optimize campaign performance for its clients.
By combining Epirco Group’s expertise in growth strategy with Dun & Bradstreet’s data intelligence, this collaboration will offer B2B marketing leaders the tools to achieve a higher level of audience insight and precision in their campaigns—tools that are often more common in B2C marketing efforts.
Ritesh Tiwarri, CEO of Epirco Group, shared his enthusiasm for the partnership:
“This collaboration empowers us to provide our clients with an unprecedented level of data-driven insights. It allows us to help businesses make more informed marketing decisions, optimize their growth strategies, and stay ahead in an increasingly competitive market.”
This partnership will provide tangible benefits in several key areas:
1. Enhanced Customer Insights:
Epirco’s clients will now have access to a richer data set, allowing them to overlay their existing CRM data with detailed professional and firmographic insights, helping to develop more precise and targeted marketing strategies.
2. Smarter Audience Segmentation:
By utilizing more detailed profiles, Epirco will be able to refine audience segmentation models, identifying the most valuable prospects based on factors like conversion potential and long-term value.
3. Expanded Market Reach:
Through the integration of B2B and B2C profiles, Epirco Group will help its clients implement comprehensive, multi-channel strategies that allow for consistent brand messaging across various media platforms. This approach not only broadens brand awareness but also strengthens engagement at every stage of the buyer’s journey.
4. Cost-Effective Media Targeting:
Epirco’s clients will benefit from preferential access to Dun & Bradstreet’s audience segments, allowing for more cost-efficient media targeting, which can lead to lower advertising costs and better returns on investment.
With over 93% client retention and a proven track record of helping companies generate millions in new revenue, Epirco Group continues to position itself as a leader in growth consulting. This partnership with Dun & Bradstreet underscores the company’s commitment to providing best-in-class data-driven solutions that cater to the unique challenges of B2B organizations.
About Epirco Group:
Epirco’s clients across industries, from healthcare to technology, will benefit from these new offerings, gaining the insights and tools necessary to enhance their marketing strategies and drive long-term growth.
The partnership is part of Epirco Group’s broader mission to forge alliances with top-tier industry leaders, ensuring its clients receive cutting-edge solutions tailored to meet their growth objectives in an ever-evolving business landscape.
